Marketing Tactics from the Australian Institute of Conveyancers conference 2023. Part #3 – How to be Profitable with a Referral Matrix

by Kosta | May 25, 2023 | Branding

HOW TO BE PROFITABLE WITH A REFERRAL MATRIX Marketing Tactics (part 3) from the presentation I delivered at the Australian Institute of Conveyancers (VIC) 2023 conference.  Amplified Customer Trust Referral marketing leverages the power of word-of-mouth, a...

Marketing Tactics from the Australian Institute of Conveyancers conference 2023. Part #2 – How to be Personable on Social Media

by Kosta | May 19, 2023 | Branding

As a business owner, you may wonder why being personable on social media is so important. Social media is a powerful tool to help you build brand awareness, grow your following, and connect with your customers. Here are five reasons to explain why. THE BENEFITS OF...

Marketing Tactics from the Australian Institute of Conveyancers conference 2023. Part #1 – How to be professional with Google Business Profile

by Kosta | May 11, 2023 | Branding

HOW TO BE PROFESSIONAL WITH A GOOGLE BUSINESS PROFILE What does it mean to be a professional? There are countless books, videos and Ted Talks on this topic. Being professional means being credible, trustworthy, knowledgable, experienced, educated, qualified, etc....

Do you know the 5 Branding Channels?

by Kosta | Dec 29, 2022 | Branding

DO YOU KNOW THE 5 BRANDING CHANNELS? There are only five avenues where you can promote your brand. They are: 1️⃣ Website and Landing Pages2️⃣ Social Media3️⃣ Online Marketing4️⃣ Promotional Marketing5️⃣ Traditional and Digital Media Let’s go through each one in...

Is your brand going on holiday?

by Kosta | Dec 29, 2022 | Branding

IS YOUR BRAND GOING ON HOLIDAY? You might be going on holiday, but your brand isn’t. Brands live 24/7, 365. So, how do you maintain your brand awareness easily and quickly whilst on holiday without creating new content? These six ways will help you keep your...