How to be profitable with a Referral Matrix.

How to be profitable with a Referral Matrix.

by | May 25, 2023 | Branding

How to be profitable with a Referral Matrix Marketing Tactics (part 3) from the presentation I delivered at the Australian Institute of Conveyancers (VIC) 2023 conference. 5 key benefits of a Referral Matrix  Amplified Customer Trust Referral marketing leverages the...
How to be professional with Google Business Profile.

How to be professional with Google Business Profile.

by | May 11, 2023 | Branding

How to be professional with a Google Business Profile What does it mean to be a professional? There are countless books, videos and Ted Talks on this topic. Being professional means being credible, trustworthy, knowledgable, experienced, educated, qualified, etc....
Do you know the 5 Branding Channels?

Do you know the 5 Branding Channels?

by | Dec 29, 2022 | Branding

Do you know that there are only5 Marketing Channels? That’s right!  With a plethora of marketing tactics, all of them fit neatly into one of the 5 Marketing Channels. These are the only avenues within which you can promote your brand, both your personal brand...
Is your brand going on holiday?

Is your brand going on holiday?

by | Dec 29, 2022 | Branding

Is your BRAND going on holiday? You might be going on holiday, but your personal and company brands aren’t! Both personal and company are live to the public 24/7, 365. So, how do you maintain your brand awareness easily and quickly whilst on vacation all without...